Be understood properly as a B2B company in the shortest possible time and inspire more new customers with your more complex offering -
- Your offer is great, but prospects decide against you because they don't recognize your offer + their benefit in it correctly or fast enough?
Over + 80 satisfied customers & partners
Reduce complexity - generate attention!
This is what "handmade" animated B2B explainer videos look like...
Why YOU are NOT converting many of your prospects into new customers with buying power....
Imagine how many potential prospects bounce from your offer because you commit one of those deadly new customer killers?
1. New customer killer
Potential new customers will ultimately buy ONLY if they understand your offer and its benefits/added values. Complexity, ambiguity and confusion are deadly sales killers and make every prospect run away!
2. New customer killer
The average attention span is only 8 seconds (statistically proven). In addition, only 28% of the content is read. If you don't manage to bring your offer and your added values to the point in the shortest possible time, your prospect will end up with your competition in the worst case!
3. New customer killer
Potential customers are not interested in "WHO" you are. Neither your "about us", year of foundation nor your company philosophy...
They want to know HOW and WHY you can help them! Don't put yourself, but your added values/USP's in the spotlight!
Result
If potential customers don't understand your offer or its benefits correctly and quickly enough (8 seconds according to statistics), they'll bail out or go to your competitors! You will not turn them into ready-to-buy customers, even if your solution would be perfect for their problem!
B2B explanatory video - The explanatory video agency for complex offers!
What do you get out of an animated explainer video?
More attention.
79% of consumers prefer to watch a video instead of reading text about a product! Nowadays, no one has the desire or time for long-winded texts, websites, dry brochures, product presentations or lectures. Especially new customers often give little to no time to foreign suppliers!
More buying interest.
Around 55% of consumers watch a video before making a purchase decision! With an explanatory film, we not only reduce the complexity of your offer, but also present it on a silver platter. We show your new customers how you solve their bottlenecks and problems and why you are the expert!
More customer inquiries.
A sales-boosting explainer video is like an automated sales representative who works for you 24/7 (even after hours)... Use the short attention span of potential prospects and secure a box seat in their heads! With a video, your information stays in their heads 95% longer!
Case studies of our explainer video agency clients PayJoe
PayJoe
- Initial situation
The target group of e-commerce providers should quickly understand what their B2B offer in need of explanation is all about and why they in particular can provide them with a suitable solution to their problem... Bottleneck: time, lack of understanding as well as lack of tangibility.
- Solution
We chose an icon-based format to reduce their service to the essentials and increase tangibility many times over.
- Result
With our B2B explainer video, we were able to address the existing network as well as existing customers in a much more targeted way and massively increase awareness in direct marketing efforts, for ultimately more B2B inquiries."
Age Solutions Germany
- Initial situation
New potential customers should be acquired via the website as well as mailings and cold sales measures. Prospective customers should be able to understand everything summarized in a short time and recognize their advantages/added value in it for themselves.
- Solution
A B2B explainer video that summarizes their service, showcasing the advantages/benefits as well as unique selling points to also differentiate themselves from other competitors.
- Result
We were able to greatly compress and simplify their offering to the maximum with a B2B explainer video. It becomes immediately clear why their target audience should engage with the subject matter, how their service works, and the benefits/advantages to you as a new customer."
Hivebuy
- Initial situation
Gain more qualified inquiries via the website through paid advertisements... More visitors should sign up for a test account on the website. In addition, time should be saved through repetitive explanations in direct initial contact or personal customer discussions.
- Solution
A B2B explainer video should pick up website visitors and generate more visibility online as well as offline. The offer should also be understandable for laymen/people from outside the industry in order to save a lot of time in the first contact.
- Result
The service, which requires more explanation, was communicated succinctly to the point in a very short time and the interest in buying was significantly increased. In addition, everything does not have to be explained anew each time during the initial contact. Prospective customers found themselves in the problem situation presented and understood the added value of the offer to solve their problem."
What do customers say about the cooperation?
"We were able to double our leads after only a short period of time"
Us vs Discounter Explainer Video Provider
0815 EXPLANATION VIDEO PROVIDER
B2B ERKLARVIDEO
- All videos are 100% customized,i.e. completely individually produced!
- Specialized provider in the area of IT/Software/SaaS/Tech/Platform and Consulting
- We can fully customize it seamlessly to your website or corporate design/style guide as well as your own vision/ideas!
- Follow a sales-oriented structure using our unique ASA method
- Top-notch scriptwriters and copywriters create video content that reaches and sells to your target audience
- Excellent voice over artists (speaking for SAP, SKY, Google, Amazon) build trust with your target audience!
- Concrete formulations, activating adjectives and no boring "about us" monologues!
- Speak exactly the language of your target group and create a razor-sharp message!
- Need to make corrections? We make every correction free of charge for you!
- No "blue miracle" thanks to our B2B explanatory video guarantee (see "B2Z-G" below)
0815 EXPLANATION VIDEO PROVIDER
- Cheap animations and rudimentary designs
- Templates are used (similar to stock photos in job advertisements).
- Serve primarily for entertainment and pure explanation of the offer
- Simple explainer video stories à la "This is Mike and Mike has a problem" form the story and foundation...
- Unprofessionally recorded voice over can be enjoyed only with hearing protection
- Cliché marketing, empty words and "standard" marketing/sales phrases
- Address your target audience incorrectly and use misleading technical words/terms....
- Take high charges for re-corrections/additional change requests...
In under 1 min to the explainer video master plan
What does the application process look like?
Step 1.
First you make an appointment, so that we can get a first impression of your offer...
Step 2.
Within the potential analysis (max. 15min) we clarify if and how we can help you concretely.
Step 3.
If all requirements are met, we will arrange a free initial consultation with you. Here we create an individual roadmap for you for the practice.
Where can animated explainer videos be used effectively?
Website
Sales talks
Social media channels
Advertising campaigns
Outbound/Distribution
Emails/Reports
Product presentation
Brochures/PDF's
"70% of B2B buyers watch videos before their purchasing process..."
Source: Kelsey Snyder & Pashmeena, The Changing Face of B2B Marketing (2015).
Our explanatory video production explained step by step!
Explanatory video production: Ø 6-8 weeks
Your time investment: approx. 6 hours in total.
* please click icons
Scripting
With the help of our B2B explanation video checklist and a separate briefing, we set the foundation for your working script. The script is the heart of every explainer video and requires special attention. We recommend not formulating the script yourself, as a “third party” can explain your offer much more clearly and quickly to a layperson than you can. Especially since we are all “expert idiots” to a certain extent...
Founder & Managing Director of B2B Explainer Video
Sengor Souaga advises and accompanies companies with strategic explainer videos to reach more customers online and to inspire them with their services. His "credo" is that an explainer video should not only look "Hollywood-ready", but must also work! Because one thing is certain: "Design" doesn't pay your bills, customers do!
What distinguishes us at B2B-Erklärvideo is that we attach great importance to fair and honest cooperation and that projects are only handed over "turnkey" when our customers are completely satisfied with our explainer video production.
We as an explainer video agency have specialized 100% in animated explainer videos that increase sales. With sales psychology tricks, storytelling & a clear benefit communication we manage to create unique emotional explainer videos that also sell.
For WHOM are explainer videos suitable?
Reduce complexity?
You have an offer that needs to be explained and are looking for a solution to bring your added value razor-sharp to the point...?
More attention?
Your website is flooded with information and you want to gain the 110% attention of potential prospects in the shortest possible time...?
Competitive advantages?
You want to use the advantages of an explainer video and generate more buying interest? Increase your number of customer inquiries enormously?
Why sales-optimized explainer videos are so effective?
Youtube is the 2nd largest search engine in the western world! Maximize your reach and be found here too .
Complex services that require explanation can be understood quickly and easily!
200-300% higher click rate and 88% higher dwell time! #Mailings #GoogleSEO
Up to 80% higher conversion rate. Hit your target group straight to the heart with your message!
Maximum time savings because you no longer have to explain your offer to every customer!
Thanks to the pre-qualification, you only speak to customers who have understood your offer correctly!
"Video vs. text - explainer videos are 27x more likely to be clicked than classic text or image formats"
Source: James Richie, IdeaRocket (08/2017)
Why WE are your explainer video agency for animated explainer videos?
- Individual 4K explanatory film
In our explanatory video agency, all explanatory films are made 100% individually , without any templates or templates. In addition, they are all in razor-sharp 4K resolution. We do not offer run-of-the-mill discounter explanatory films.
- Special provider for sales turbos
As a specialist agency for animated explanatory videos as a sales driver, we clearly focus on increasing your customer inquiries. On the other hand, we are not “just anyone”, we are the specialist agency for software/IT/tech and more complex service companies.
- Free corrections
With us you will wait in vain for unpleasant surprises. We always agree on fixed prices before each individual film is created. No additional costs for subsequent improvements or corrections.
- Top screenwriters!
When writing the speaker script for your explanatory video, we combine storytelling with sales psychology advertising texts. This is the only way we can create real new customer rockets that land in the minds of your target group!
- Minimal time commitment
We don't need much of your time for the entire explainer video production of your individual animated explainer film. In total you are only Ø 5 hoursinvolved in the conception of your film. So you still have enough time for your other Prios.
- B2B Explanatory Video Satisfaction Guarantee (B2Z-G)
Your personal satisfaction is our most important asset and we really mean it! That's why we only finish the explanatory video production once you are 100% satisfied with your new customer rocket. We'll work on your B2B explainer video kostenfrei Your personal satisfaction is our most important asset and we really mean it! That's why we only finish the explanatory video production once you are 100% satisfied with your new customer rocket. We'll work on your B2B explainer video free of charge until you finally approve it.
Our location
Seevetal (south of the Elbe)
Our location is in the beautiful town of Seevetal. The local community of Seevetal is about 20 minutes by car from the big city of Hamburg.
- Buchwedelweg 12, 21220 Seevetal, Germany
- info@b2b-erklaervideo.de
- +4941855754997
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